B2B organisations need to adapt and change faster than ever

We supercharge commercial performance by identifying opportunities to accelerate revenue, drive efficiency and illuminate pathways to long-term growth.

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Our expertise

 

We’re market-facing strategists specialising in commercial strategy, go-to-market, and innovation.

 

Our business planning, commercial modelling, sales transformation, and marketing services are designed to facilitate growth and value creation.

 

Working collaboratively with clients, we identify and execute programs that deliver significant commercial results by focusing on what matters and executing with velocity.

 

We help mature organisations innovate and highly innovative scale-ups grow and mature.

 

Our Services

Collaborative by nature, we work as an extension of our client’s teams to support specific projects and longer-term programs of change and regeneration.

Our experience includes work across listed, private equity, privately owned and funded scale-ups.

  • Strategy
  • Commercial + Financial Modelling
  • Sales Transformation + Compensation Modelling
  • Brand + Marketing Strategy
  • Product Innovation

 

Our sector expertise

  • Technology, SaaS and Telecommunications
  • Identity and Digital Identity
  • B2B Professional Services
  • Business Supplies
  • Energy and Carbon Reduction
  • Manufacturing

Our B2B work

Case Study

Telecommunications

After a series of acquisitions, one of Australia’s leading Telco providers needed to review its B2B sales organisation. Our mandate was to integrate and optimise three high-profile brands, identifying and delivering top-and-bottom-line benefits. Leveraging our expertise in sales, commercial transformation and modelling, we transformed the impact of this B2B Sales Team.

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Case Study

SaaS and Digital Identity Technology

With over 45m users, Indonesia’s largest SaaS provider of verified digital identity and digital signature solutions sought to assess the feasibility of entering the Australian market. Emmet developed a complete 360 view of the market to offer product, legislative, location and technical entry strategies. Quantifying market and sector sizes we delivered a Playbook to launch into the Australian marketplace.

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Case Studies

B2B Global SaaS growth

One of the world’s leading encryption and file-sharing platforms for government, defence, healthcare, education, and businesses approached us to help them grow. Our initial challenge was to help this highly innovative organisation shift gears by redefining its digital strategy, delivering ROI, and propelling the brand into the next phase of business growth.

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Go-to-Market Expertise

Insights

Benefits of commercial modelling

Model to grow and the power to know Business evolution demands the ability to understand, adapt, and strategically plan. Commercial modelling allows executives and business leaders to quantify the impacts of decisions, making it a critical ingredient in the planning process.  Investing time to develop robust modelling can help endorse the execution of strategic change,

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Insights

Go to market problem solving

The type of problem you’re solving impacts your Go-to-Market strategy Many of us have a product or service love that seemingly solves a problem and beautifully enhances our daily lives. The bottom line is these solutions can come from known and unknown problem sources. Identifying if your innovation is solving a known or unknown problem

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Insights

Sales and Marketing - The Power Couple

The hallmarks of great B2B Sales and Marketing alignment come from the genesis of connection and understanding. Well-aligned Sales and Marketing teams work in lockstep, acting as a one-two punch to optimise growth and deliver commercial outcomes. For example, while Marketing unpacks needs and motivations and builds a brand that resonates, Sales work hand in

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Talk to us today

If you need to grow, innovate or drive efficiencies, let’s start a conversation.

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